A Legacy of Craftsmanship, Reimagined for Today

With over 50 years of expertise in diamond artistry through our greater family business, Amaraa is rooted in the legacy of a leading diamond manufacturer. We’ve transformed this heritage into contemporary jewelry designed for modern and creative expression with lab-grown diamonds. Each Amaraa piece is a celebration, made to be worn every day, to reflect your style, enhance your individuality, and symbolize your love.

The mother-daughter duo behind Amaraa

Nikki & Preet

Born from a deep love for jewelry and an even deeper bond between generations, Amaraa is our way of honoring life's moments, big and small with emotions, beauty, and intention.

We founded Amaraa to create jewelry that feels personal, empowering, and lasting. Our designs bring responsibly sourced lab-grown diamonds into your everyday, crafted in 18K, 14K, or 10K gold.

Every piece is inspired by our values and distinct creativity, timeless yet modern, elegant yet expressive. Amaraa is more than jewelry; it’s a symbol of connection, confidence, and passion passed from mother to daughter and beyond.